STORYTHREAD: Somayeh Ranjbar, Arvind Sanjeev, Matt Visco
People Centered Research began with a brief asking us to investigate ways to foster inter-generational exchange. The course spanned two weeks. The first week was focused on data collection and research, the second week was focused on analysis and ideation.
Our first objective as a team was to formulate a statement of intent to help guide our research. Our statement of intent was “Our goal is to discover how to bring generations together through hands-on activities that are both educational and socially impactful while fostering an environment that is social and pleasurable.”
After collecting and analyzing our data we generated a few key insights. Our main insights were “As people age, speaking openly and bluntly becomes more attractive and can help break social barriers” and “Your desire to tell stories is proportional to your desire to meet new people.” These insights were then turned into a brainstorming question which we used to ideate.
After brainstorming potential solutions we pulled out our favorite themes from those ideas and created three succinct ideas. Our ideas included a bench that starts asking questions if there are two or more people sitting, a ‘Cheeky Aid Box’ that would help people be a bit more cheeky if they were in uncomfortable scenarios, and a podcast app that allowed people to collaboratively create podcasts. With these ideas we then created concept maps which helped explain how it works, the value, the user journey, etc. We then set back out into the field and tested out rough prototypes with respondents in order to receive their feedback. We then returned to our three ideas and decided how to come up with one strong idea that accounts for most of the feedback received.
Our final concept, StoryThread, is focused on story-telling. StoryThread stations would be distributed throughout a city where people can hear or read stories that have been made by a random collection of people. If people are interested in these stories, they can decide to add their own piece. Through this collaborative story making our hope is that people will both enjoy the process and feel part of a larger community. We felt that story-telling is a craft that all ages appreciate and it is a simple way to allow for different generations to share their unique perspectives.
Moreover, this project has been continued into the following 2 weeks and the final version of this concept can be seen in the course "Experience Prototyping". Also, more projects from this class can be seen here: People Centered Research projects.
This is just a short intro to my life at CIID, I will be publishing more posts on the different topics we learn as well as the projects we do through this blog. Furthermore, all the credits to the media content for this blog goes to the IDP class of 2017.